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Can I visit a Rolex factory in Switzerland?

Short summary – read this first

Max is planning a trip to Switzerland with his family in mid-June and wants to visit a Rolex factory. He is looking for information on any factory tours or specific locations where they can buy a Rolex watch.

Key takeaways:
  • There are no known factory tours for Rolex in Switzerland; consider visiting Bucherer, a popular Swiss jeweler that sells Rolex watches.
  • Check local watch museums for interesting displays on Swiss watchmaking, even if they don't include Rolex factories.
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  • Anonymous
    Inactive
    83569 posts
    1 June 2016 at 8:37:42 #809318

    Hello,

    My family and I will be travelling to Switzerland on the mid of June. We are interested in visiting one of the Rolex factory in Switzerland and buying a Rolex there. Is there any Rolex factory that open for visitor? or any tour provided to visit the Rolex factory? And if yes, where is the location of the factory?

    As I understand, there are a lot of watch museums but I couldn’t find any information about visiting a Rolex factory. And also, where can I buy a Rolex watch? Any recommendation?

    Thank you!

    Max

  • Arno
    Moderator
    15756 posts
    Reply 1 of 1 • 2 June 2016 at 10:46:13 #852504

    Hi Max,

    I am not aware of a Rolex factory or museum to visit. I think you may like to pay a visit to Bucherer. It’s a well known Swiss jeweler who’s selling Rolex and many other brands as well: http://www.bucherer.com.

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